Built for the forest

There is something about Autumn/Winter attire that makes me even more determined to shop for ‘quality’ and to treat myself to a few items that I know will see me through the season.  Summer seems more whimsical and fickle – it always seems risky with our  unpredictable weather to spend out on too many pretty dresses – but Autumn and Winter are made for clothes that will last.  Living in the forest is the most special in these seasons and it’s the time when we find ourselves constantly tramping through wet leaves and muddy puddles, riding our bikes through woodland and spending the days outside; enjoying the smell of woodsmoke at dusk, drinking warm cider around a fire and toasting marshmallows – believe me when I say that cheap wellies and flimsy clothes are a false economy for these types of activities! Whilst I might turn to budget brands for my S/S wardrobe, there are a few brands that I always come back to when the temperature starts to drop, and Joules have long been a favourite.

{ some current Joules favourites }

I always love the Joules collection and I love all the new chunky jumpers and coats that are sneaking in at the moment.  I’ve been desperate for a Joules dog bed for Bodhi for some time and the duck print one above would be perfect – he has a habit of curling into a tiny little ball so I think he’d be so snug in that! I’m also dreaming of autumnal nights in as well as getting muddy in the woods and Joules is always my first stop for cosy pajamas and slippers!  I read an article a couple of years back about Joules and the headline was ‘funking up the shires’ and I love that – for me countryside chic has to also be colourful, fashionable and fun, and Joules have got that nailed.  On that topic, I think that red cable knit jumper might have just hopped into my basket!

Are you a Joules fan?

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{this post is a PR collaboration}